Mole Valley
The client
Mole Valley is a local government district in Surrey, home to around 90,000 people. The area includes some of the Surrey Hills, Box Hill and Denbies Wine Estate (the largest vineyard in the country and another of our clients).
The brief
Like most councils, Mole Valley offer a huge range of services and facilities, however it’s usually the less glamorous ones or the problems within a community that grab the headlines. Mole Valley wanted to combat this by showcasing the breadth of work they do and to raise awareness of the amazing facilities the local area has to offer.
- Campaigns
- Press ads
- Online advertising
- Internal pieces
- Community comms
- Signage
Our approach
With a huge a range of priorities that need to be addressed, it is key that we help Mole Valley communicate effectively across a wide range of them. Our approach is to always focus on the objectives for each individual campaign, whether that’s to change behaviour or raise awareness.
The result
The range of campaigns and the breadth of target audiences we have reached means we’ve covered most sections of society. If you happen to live in the local area, chances are you will have seen some of the work we’ve done for Mole Valley: it has appeared on local advertising media sites, in local papers, magazines and door-drop campaigns.
The campaign is terrific and has gone down exceptionally well internally and externally and the evaluation stats are great – It’s one of a number of impressive campaigns that Designbypre have delivered us over the last year.
Marketing Professional, Mole Valley